Jalal Ahamed
Senior Lecturer in Business Administration
School of Business
Choose a course instance to see course syllabus and admission requirements.
Application is done after nomination.
The course is conducted without compulsory gatherings on campus. The teaching is supported by information and communication systems. Course material is accessible via the course management system in Studentportalen.
Application is done after nomination.
The course is conducted without compulsory gatherings on campus. The teaching is supported by information and communication systems. Course material is accessible via the course management system in Studentportalen.
This basic level course on digital marketing introduces the students with the fundamentals of digital marketing, will allow them to understand and develop digital marketing strategies, and last but not least will strengthen their understanding on digital marketing implementation and practice. In short, this course endeavor to provide a framework and tools for managing and analyzing an organization’s digital presence for marketing purposes.